How to Boost In-app Video Ad Revenue in 2022
Monetizing in-app inventory with video ads has been one of the lucrative strategies for mobile app publishers working both in the free and freemium segments. Will this trend stick in…
2022 Programmatic Video Advertising Trends
With the global programmatic video advertising industry being further on the rise in 2022, it’s time to embrace and take leverage from the hottest trends in the niche.
Four Social Video Advertising Trends for 2022
In their guest post, the Envato team experts outline some of the key social video advertising trends for 2022, and how brands can leverage these.
How to Monetize Editorial Inventory in 2022: H1 Trends
2022 has just begun, and things are looking up for publishers of editorial inventory, at least for those ready to embrace this year’s existing and new monetization opportunities.
[INFOGRAPHIC] AdPlayer.Pro: 2021 in Review
It’s time to take a look back at some of this year’s brightest highlights at AdPlayer.Pro – in our special “2021 in Review” infographic!
Why & How to Implement ID-sources.json
Aiming to ensure online ad businesses are better equipped in the post-cookies world, in October 2021 IAB Tech Lab introduced its new tech specification, id-sources.json. Here’s what you need to…
[INFOGRAPHIC] 2022 Online Video Advertising Trends
As the year is gradually approaching its end, it’s time to take a look at the major trends that will be shaping the global online video advertising industry in 2022.
Web Summit 2021: Key Observations & Takeaways
The AdPlayer.Pro team members have visited Web Summit 2021 and are ready to share their insights and key takeaways from the event.
How to Fine-Tune a Monetization Strategy in Q4 2021: Pro Tips
While the digital advertising industry has been undergoing some last-minute shake ups prior to the start of the 2021 Holiday shopping season, publishers have been all ears on how it…
Why & How to Develop an Efficient First-Party Data Strategy
If CTV was the key buzzword in online advertising in 2020, customer data is definitely taking the leading role in 2021, forcing publishers to develop their efficient, data-driven strategies fast.