[INFOGRAPHIC] 2024 Digital Video Advertising Trends
2024 is approaching fast, and it’s time to dive into the key digital video advertising trends that will be shaping the market next year.
Generative AI Era is Here: How Publishers Can Fight Back & Adapt
The era of generative AI technologies has begun, and it’s time that editorial content creators adapt to the new realities.
Why & How to Improve Sustainability in Online Advertising in 2023
As sustainability is getting more prominence in the online ad industry, it’s high time for digital businesses to step up and invest more practical efforts in this field. Let’s see…
Effective Revenue Strategies for Retail Media Publishers in 2023
The retail media boom started several years ago, and it’s here to stay. But how does it affect publishers’ revenue in the niche in 2023?
What’s in a Name? Outstream vs. Instream Video Ads in 2023
The AdPlayer.Pro team takes a closer look at the current challenges in the outstream vs. instream video advertising labeling, and its future perspectives.
Online Advertising Formats to Benefit from in 2023
In spite of the economic downturn, it’s possible to maximize online ad campaign results in 2023, in case you’re working with the right ad formats. Here are some of them…