Revenue Acquisition Tactics News Publishers Can’t Ignore in 2022
Undoubtedly, 2022 has started as yet another turbulent year. And since the current event dynamics has boosted the demand for quality editorial content in the news segment, it’s time that…
How to Increase Video Ad Revenue During the 2021 Holiday Season
As most experts’ expectations for the 2021 Holiday shopping season are growing increasingly optimistic, it’s time that publishers take leverage of the relevant ad revenue opportunities.
Three Reasons to Adopt Outstream Video Ads in your Mobile App
As the released Q3, 2018 digital ad reports unveil, mobile advertising continues its steady increase, and the trend is only accelerating.
Publisher Guide: How to Increase Website Ad Revenue using a Video Ad Player
While video advertising remains perhaps the most lucrative niche for publishers in 2018, the market is only likely to grow further in the upcoming years.
Publisher Guide: Why and How to Implement /ads.txt
The hype around IAB /ads.txt initiative is on. And even though its adoption might still lag, the biggest digital ad market players have already declared their support. Since the ads.txt…