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    Online Advertising Formats to Benefit from in 2023

    In spite of the economic downturn, it’s possible to maximize online ad campaign results in 2023, in case you’re working with the right ad formats. Here are some of them…

    7 months ago 3 min read
    Insights, Tips

    Publishers’ Checklist: How to Sustain Ad Revenue Growth in 2023

    Even though analysts forecast an uneasy year for publishers of editorial inventory in terms of ad revenue acquisition, things are never as bad as they seem. Here’s how to make…

    8 months ago 5 min read
    Insights, News

    [INFOGRAPHIC] AdPlayer.Pro: 2022 in Review

    Another year is coming to its end… Let’s take a look back at major AdPlayer.Pro highlights from 2022!

    10 months ago 1 min read
    Insights

    [INFOGRAPHIC] 2023 Online Video Advertising Trends

    2023 is getting closer, and it’s time to take a closer look at the major online video advertising trends that will be shaping the industry next year.

    10 months ago 1 min read
    Insights, Tips

    Publisher Guide: How to Grow Ad Revenue during the 2022 Winter Holiday Season

    The 2022 Holiday season is approaching so fast, that some publishers may find themselves flustered, aiming to ensure they’re fully prepared for the peak advertising activities. Here are a few…

    12 months ago 3 min read
    Insights, News

    DMEXCO 2022: Observations & Takeaways

    DMEXCO 2022 was a real blast! Check out some of the major observations from the event as seen by the AdPlayer.Pro team.

    1 year ago 3 min read
    Insights, Tips

    3 Privacy-Related Buzzword Publishers Need to Pay Attention to in 2022

    With privacy being one of the hottest topics in the online ad industry in 2022, publishers may find it hard to keep track of all newest trends in this niche,…

    1 year ago 3 min read
    Insights

    State of Online Advertising in Europe in 2022

    Following a visible bounce-back in 2021, the online advertising industry boom in Europe is slowing down in 2022, fueled by some serious challenges and uncertainties. Yet the market resilience in…

    1 year ago 3 min read
    Insights, Tips

    Digital Ad Events to Attend in Europe in Q3 & Q4 2022

    With most of the European digital advertising events taking place offline this year, let’s take a dive into some of the top ones you should consider RSVPing to in Q3…

    1 year ago 4 min read
    Insights, Tips

    Why & How to Implement Seller Defined Audiences

    The deprecation of third-party cookies is getting closer, and since the final release of the IAB Tech Lab’s SDA is already live, it’s time to get a grip around it.

    1 year ago 3 min read
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