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    [INFOGRAPHIC] AdPlayer.Pro: 2021 in Review

    It’s time to take a look back at some of this year’s brightest highlights at AdPlayer.Pro – in our special “2021 in Review” infographic!

    2 years ago 1 min read
    Insights, Tips

    Why & How to Implement ID-sources.json

    Aiming to ensure online ad businesses are better equipped in the post-cookies world, in October 2021 IAB Tech Lab introduced its new tech specification, id-sources.json. Here’s what you need to…

    2 years ago 3 min read
    Insights

    [INFOGRAPHIC] 2022 Online Video Advertising Trends

    As the year is gradually approaching its end, it’s time to take a look at the major trends that will be shaping the global online video advertising industry in 2022.

    2 years ago 1 min read
    Insights

    Web Summit 2021: Key Observations & Takeaways

    The AdPlayer.Pro team members have visited Web Summit 2021 and are ready to share their insights and key takeaways from the event.

    2 years ago 3 min read
    Insights, Tips

    How to Fine-Tune a Monetization Strategy in Q4 2021: Pro Tips

    While the digital advertising industry has been undergoing some last-minute shake ups prior to the start of the 2021 Holiday shopping season, publishers have been all ears on how it…

    2 years ago 3 min read
    Insights, Tips

    Why & How to Develop an Efficient First-Party Data Strategy

    If CTV was the key buzzword in online advertising in 2020, customer data is definitely taking the leading role in 2021, forcing publishers to develop their efficient, data-driven strategies fast. 

    2 years ago 3 min read
    Insights

    How to Increase Video Ad Revenue During the 2021 Holiday Season

    As most experts’ expectations for the 2021 Holiday shopping season are growing increasingly optimistic, it’s time that publishers take leverage of the relevant ad revenue opportunities. 

    2 years ago 3 min read
    Insights, Tips

    Key Video Ad Serving Trends for H2 2021

    As this year’s Holiday season quickly approaches, it’s high time to take a closer look at some of the key video ad serving trends that will be shaping Q3 and…

    2 years ago 3 min read
    Insights

    DMEXCO @home 2021: Key Takeaways

    Now that the two-day DMEXCO @home 2021 is over, it’s time to share a brief event recap.

    2 years ago 3 min read
    Insights, Tips

    Why & How to Implement SCID

    Aiming to ensure higher transparency across the programmatic supply chain, IAB Tech Lab has introduced the new tech specification – SCID. See why & how you should implement it. 

    2 years ago 3 min read
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