What is SIMID and How it Benefits Online Video Advertising
The fact is, VPAID is to be deprecated. And it’s time to get a grip around its replacements.
How to Streamline Online Video Ad Campaign Setup & Launch
While launching online video ad campaigns using an ad server may seem a super-fast task to handle, the process includes a far broader scope of aspects than one may imagine. …
2020 Holiday Shopping Trends to Watch for in Digital Advertising
The 2020 Holiday shopping season is approaching fast, and it’s time that marketers re-evaluate their customer acquisition strategy to achieve lasting results.
[INFOGRAPHIC] 2021 Online Video Advertising Trends
2020 is heading to its end, and it’s time to take a closer look at some of the key trends that will be shaping the online video advertising industry next…
Five Online Advertising Events to RSVP in Q3 & Q4 2020
Where the pandemic has definitely disrupted the normal flow of things is the event industry. In the digital advertising context, however, while a multitude of conferences & expos have been…
Keys to Effective Monetization of Editorial Content in 2020
2020 has hit many publishers hard. Nonetheless, there are ways to re-group and minimize the damage.