[INFOGRAPHIC] 2019 Video Advertising Trends
As the 2018 Holiday season is kicking into high gear, it’s time to highlight some of the hottest online video advertising trends to watch out for in 2019.
Three Reasons to Adopt Outstream Video Ads in your Mobile App
As the released Q3, 2018 digital ad reports unveil, mobile advertising continues its steady increase, and the trend is only accelerating.
How to Monetize a Website with Rewarded Video Ads
Over the past few years, the massive creative shift towards mobile video has fueled the development of brand-new video ad formats, like rewarded video ads, for instance, which have become…
Publisher Opportunity with Connected TV Ads
As many experts presume, CTV advertising will remain at the forefront of the global digital video ad market within the upcoming years. However, many publishers haven’t got a clear understanding…
Advertiser Guide: How to Make the Most of Your Native Video Ads
Over the past few years, native video ads have proven their effectiveness for capturing viewer’s attention and fostering relationships between a brand and its target customers.
Publisher Guide: How to Increase Website Ad Revenue using a Video Ad Player
While video advertising remains perhaps the most lucrative niche for publishers in 2018, the market is only likely to grow further in the upcoming years.
[Guide] Key Metrics for Measuring Video Ad Performance
How well is a video ad campaign performing? What is VTR? Which is more important: VTR or CTR? Learn everything you need to know about digital video advertising KPIs and…
[Guide] How to Smoothly Migrate Website from HTTP to HTTPS
Looks like 2018 won’t be either a boring or an easy year for publishers, seeking for compliance with the latest quality standards, set by Google.
[Checklist for Publishers] How to Prepare for Chrome Ad Blocker Launch
According to the latest Google updates on Better Ads Initiative, the launch of the Chrome ad blocker is set for February 15, 2018, which, as the experts admit, will affect…
The Ultimate Guide to Header Bidding in Video Advertising
Undoubtedly, programmatic has been an enticing ad buying strategy for all parties on the video advertising market for quite a long time now. However, many publishers are still grappling with…